Breaking the Language Barrier: QR Codes to Guide Worshipers to Their Destinations on Tirumala Hill


Ahead of the annual Brahmotsavams, the Tirumala Tirupati Devasthanams released a QR code based system to show pilgrims directions to various places on Tirumala hill like chalets, laddu counters, Vaikuntam queuing complex.

The mobile device-based system is expected to alleviate problems for pilgrims, especially those from northern states who often face the language barrier to converse with locals and other devotees who come mainly from southern states.

“The new facility provides an easy way to easily reach the required destination. A devotee just needs to scan the QR code on their smartphone and they will get instant directions on Google Maps, to over 40 locations in Tirumala,” said Thalari Ravi, PRO, TTD.

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Locations include Central Reservation Office, Additional EO Office, All Cottages, Rest Houses, Laddu Counters, Vaikuntam Queue Complex, Vigilance Office, Hospitals, Museum, Various Pooches , Mada Streets, Police Station, Baggage and Mobile Storage Units.

“From now on, devotees flocking to Tirumala from different parts of the country and speaking different languages ​​will no longer need to fight for the right directions.

However, TTD’s pilgrim-friendly initiative would first be piloted with Srivari Sevaks who render free services to help Tirumala officials and devotees.

“About 4,000 Sevaks would converge in Tirumala during the nine days of Brahmotsavams beginning September 27. These volunteers hail from 13 states and the QR codes would help them find their assigned workplaces easily without confusion or delay,” said said Ravi, who originated the idea. DH.

The QR signs to different locations are currently installed at Seva Sadan 1 and 2 where these volunteers are staying. After a successful run, the QR signs would be placed at various crowded spots on the hill for the common use of pilgrims.

TTD Managing Director Dharma Reddy hailed the technology initiative jointly developed by TTD Engineering and PR divisions for the benefit of devotees.


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