Fitbit Versa 4 revealed – price, release date and what’s new


It’s been a big week for Fitbit, as it announces the Fitbit Versa 4, the new edition of the mid-range fitness tracker that’s known for its attractive design and reliable battery life (Fitbit also revealed the Fitbit Inspire 3 and Fitbit Sense 2). But what has changed since Fitbit Versa 3, and when can you get your hands on the new watch? Here’s everything you need to know.

The Fitbit Versa 4 is thinner and lighter than its predecessor, and with a focus on fitness, it will feature more sport activity profiles than ever before. Like most of best Fitbits, it will track calories, sleep, heart rate and active zone minutes. Fitbit also relies on features like Google Wallet and Google Maps, to improve smartwatch functionality on the Versa 4 and Sense 2.

Aside from the slimmed-down design and new Google Assistant features, under the hood the Versa 4 looks pretty much like the Fitbit Versa 3 that released in 2020. Read on to learn more about what to expect from the new tracker, including release date, price, battery life, and new design features worth mentioning.

Fitbit Versa 4: Price and release date

The Fitbit Versa 4 will retail for $229.95, which is the same price as the (now likely discounted) Versa 3 when it hit the market in September 2020. That’s cheaper than the new Fitbit Sense 2, which will cost $299, and the Samsung Galaxy Watch 5 starts at $279. That’s still about the same price as the Garmin Forerunner 55which is $199.

The Fitbit Versa 4 release date has not been announced, although the device is available for pre-order and will be released in the fall. The Versa 4 comes with six months of Fitbit Premium, which gives users access to more advanced fitness and sleep tracking features, as well as Fitbit Daily Readiness Score. After the six-month trial, the Premium subscription costs $9.99 per month or $80 per year. Is Fitbit Premium worth it? Learn more here.

Fitbit Versa 4: Design

At a glance, the Fitbit Versa 4 looks a lot like the Versa 3, but there are a few key differences between the two to make the tracker more comfortable to wear 24/7. According to Fitbit, the Versa 4 is the lightest and thinnest iteration of the Versa line, with a slimmed-down device and a new raised band attachment to help the tracker fit better on the wrist.

Like most of the best Fitbits on the market, there are plenty of different options to customize the watch with different bands. The watch comes with three different options: graphite aluminum with a black strap, platinum aluminum with a blue strap, and copper pink aluminum with a rosewater or beet strap.

a photo of the Fitbit Versa 4

(Image credit: Fitbit)

In addition to being lighter and thinner, the Versa 4 now has a physical button instead of the haptic button on the left side of the watch. Fitbit says it makes it easier to find and strain during a workout, so you don’t miss a rep or delay pausing your watch at traffic lights with sweaty fingers.

Speaking of workouts, the Versa 4 features a bunch of new wrist exercise modes, including HIIT, dance, and ski/snowboard. There are over 40 modes available on the watch, and the fitness tracker still has built-in GPS, letting you track your pace and distance without your smartphone.

a photo of the fitbit versa 4 tracker

(Image credit: Fitbit)

Similar to the Fitbit Versa 3, the Versa 4 still lacks some of the more advanced sensors available on the Sense line. This includes an ECG app, an EDA sensor, and a skin temperature sensor. If you’re looking for a wearable that will mostly track your daily activities, that’s not too much of a concern, however, if you’re looking to get a more holistic view of your health, it’s worth checking out the Fitbit Sense 2.

Fitbit Versa 4: Battery life

Fitbit claims that the battery life of the Fitbit Versa 4 is over six days. We still have to put this to the test. Fitbit also mentions that the Versa 4 will have a fast charge feature, giving you a full day’s worth of battery in 12 minutes.

Fitbit Versa 4: outlook

As was the case with the Fitbit Versa 3, it looks like the most notable feature of the Versa 4 will be its activity tracking capabilities. This is a simplified version of the Fitbit Sense 2, and for people who don’t care too much about having all the bells and whistles, this will be a decent activity tracker that will help you keep track of your daily activities.

That said, it remains to be seen whether the Fitbit Versa 3 upgrade is worth it. Stay tuned as we’ll be putting all of Fitbit’s latest tech to the test soon.


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